Three frequent questions authors ask about social media:

Q. Can I use my Facebook profile to sell my books?

A. No. It violates Facebook’s Terms of Service. If you want to
sell books, create a Facebook page.

Q. I’m tweeting a lot about my books and linking to my Amazon
pages. But nobody is buying. Why?

A. Because it’s difficult to get them excited about a book in
only 140 characters. From Twitter, link instead to a blog post in
which you describe the book, or its characters, or why you wrote
it. From within the post, link to Amazon.

Q. I wrote a book about how women can duplicate hairstyles worn
by famous celebrities. The book is part of my business. So why
can’t I talk about hairstyles on LinkedIn, a business networking
site?

A. Because LinkedIn isn’t a site where people discuss how to wear
a celebrity hairstyle. You belong on Pinterest, where you can pin
hairstyle photos from your book and from other websites.

Those answers are from just a couple of the All-Star
line-up of other social media experts, such as Penny Sansevieri,
President and CEO of Author Marketing Experts, recognized leaders
in book marketing and Pinterest expert Beth Hayden author of “Pinfluence”.

We hear questions like those all the time, mostly from authors
who don’t understand the basics of how to create profiles on
these sites, and how to use them.

I kicked off this series last week on “Facebook Profiles for Authors”.

Tomorrow, Thursday, March 7th, at 4PM ET, I’ll be presenting

“How to Create Your Facebook Page to Sell More Books”, part 2
in the 10-part webinar series.

Can’t be live on the call? No worries, I’m recording all of these and you will be sent
the replay of the call.

Read more about the webinar series at
“Social Media KISS (Keep It Simple & Serene) for Authors.”