Serenity VA Tweets of the Week– Number One GooglePlus Question – Profile or Page

Here are my Top 10 tweets from this past week, great for retweeting! If you missed these, follow me on Twitter.

Number One GooglePlus Question – Profile or Page?
No matter what, you will need to create a personal Profile on Google+, even if it’s only so you can set up and manage Pages.  If you’re a solo business owner, you may want to set up a Page in order to protect your brand and Why

Generate Leads Not Lists
Lead generation is going to make or break your small business. One fundamental rule that is often overlooked though is to generate leads, not lists. The leads you find and use must be quality potential clients.

You Should Always Update WordPress and Plugin’s
The number one reason to keep you items on your site updated, in my opinion, is security – to stop hackers and malware from getting into your site and possibly have your site get infected. When that happens, Google and others can blacklist you – and you really don’t want that to happen.

How to Make WordPress Sites Load 72.7% Faster
You want to know the secret to a faster WordPress website? You and everyone else. But it’s not a secret. The problem is that there is a whole lot of misguidance out there that makes it hard for site owners like you and me to identify the solutions that really work.Let’s cut the crap and turn down the hype.

Why You Should Use Animated Videos on a Business Blog.
Are you considering creating an animated video for your business blog? Did you know that blog posts and articles with images perform 91 percent better than those without them (Skyword study, 2011)? Have you done a Google search lately that has video content that you can’t resist checking out? Oh yeah. I love video. You know what else I love? Animated videos.

5 top things to consider before you write and self-publish a book and why publicists should care
Here are five basic checklist items that need to be answered before embarking on the somewhat daunting project of writing a book.

Using Categories and Tags Effectively on Your Blog
In terms of coding, categories and tags are almost identical. A category system could very easily be used as a tagging system, and vice versa.So what is it that makes the two different? And how are they best used? Categories and tags are both very useful assets, provided they are each used for their own purpose. The upcoming WordPress 2.3 release will include tags by default, which can only serve to heighten their popularity.

Twitter Raises $1.82 B In Biggest Tech IPO Since Facebook
Twitter raised $1.82 billion in its initial public offering, the largest IPO by a technology company since Facebook Inc.’s debut in May 2012.

Free cheat sheet: 15 ways to pull more YouTube traffic
How I wish I had had Jeff Johnson’s free YouTube cheat sheet when I started my YouTube channel about eight years ago. Today, YouTube offers so many more opportunities to pull traffic that converts to leads, and leads that convert to paying customers.

How to Prepare Your Presentation: 3 Simple Steps to Nail It.
If you’re like most busy professionals when asked to give a presentation in an hour, or the next day, you probably first reach for a recent slide deck on the topic you’ll be speaking about.

Serenity VA Tweets of the Week–Tribe Marketing: How To Build A Tribe Online

Here are my Top 10 tweets from this past week, great for retweeting! If you missed these, follow me on Twitter. 

Tribe Marketing: How To Build A Tribe Online
Social media is a noisy place and if you have a message, a cause, a passion, or a craving to make a difference, then build a tribe. A tribe is a group of people with similar interests and passions.

Headline Tips, Tricks, Tools and Templates That Make Readers Click
Professional writers use a variety of tips, tricks, tools, templates and formulas to  write these short titles that force readers to take the next step: click and read. But these writers don’t always start from scratch. You shouldn’t either.

Persuasive Presentations: 6 Tips to Be Concise
Many speakers (yourself, perhaps?) fall into rambling when they’re nervous, forget their place, feel unsure they’ve been clear, and are not convinced they’ve been persuasive. Here are a few presentation coaching tips that can nip rambling in the bud for any speaker:

Google’s New Rules for Press Release Links
If you write press releases, you need to be aware of Google’s rules regarding links within your releases.

10 Nonprofits That Are Totally Nailing Pinterest Marketing
There are many reasons why visual content is becoming more widely used in online
marketing, including these 19 statistics. However, it’s especially important for
nonprofits because every person who supports, fundraises for, donates to, and is
impacted by your organization is a story worth sharing to connect others to your
mission.

Recipe for a Quality Link by Vertical Measures
You need to do an inventory and review of your website, as websites and algorithms
are constantly changing. There could be links you didn’t know about and links that
have gone bad. These bad links should be dealt with as they could be hurting the
flavor of your site.

Infographic: How Do Women & Men Do Social Media Differently?
Here is a great infographic from Pinterest with some interesting demographic
information

8 Apps to Beautify Your Pinterest Quotes
Pinterest may be a visual social platform, but words still have a place on most
users’ boards. Inspirational, thought-provoking or just funny, the Pinterest quote
has become an art form all its own.Sadly, boards are often filled with plain,
grainy, black and white text images created in Microsoft Paint — or even Word — with
no attempt at artistry whatsoever.

Creating a WordPress Multi-User Blog
A great way to add valuable content to your #blog for your audience is to have guest bloggers.

Amazon Hack: Boost Sales by Adding Images
Did you know that images on a book page can help boost sales? This short videos shares this fun and easy Amazon hack to get more exposure and more sales!

Frank Fichtner:
A Gentleman and A Gentle Man

So a week has already passed since Dad died and it has mostly been a blur. A blur of activity, followed by a blur of downtime, interspersed with moments of great sadness and many more moments of joy as we learned about our Dad and the impact he had on people’s lives.

Shortly after he died, Canon Jayr (our priest) asked my brother, sister and I to send him some words about our Dad – about his life and how he lived his faith.

Some people become captains of industry or titans of Wall Street and wield great power or have a lot of money. Our dad was none of those things. He was so much more.

There is the saying that singing is praying twice. If singing is indeed praying twice, then Dad has said a lot of prayers.

Joining the boys choir that his father directed at St. Boniface in Milwaukee at a young age, he sang in choirs all his life, with his last performance about two weeks before his death.

Like all of us, he was an imperfect man in an imperfect world, but he worked hard to serve his wife, his children, his Church and the world – quietly, humbly, without fanfare.

When we think about our Dad, we think of the thousands of lives he touched.

Whether it was serving as the music librarian for the church choir, making or serving pancakes at the fundraising breakfasts, or lending his construction skills to the parish, he always pitched in to help out however he could – many times without ever being asked. It is also easy to picture him in the back of church, giving “high fives” and a smile to generations of children through the years. He so loved children.

He was a “Formica fabricator” – he made countertops and cabinets for use in homes, tables for use in laboratories, and nurses stations and other cabinetry for hospitals and offices. How many thousands of meals were prepared on those counters by families he never met? How many thousands patients were served by the nurses working at a station built by Dad?

As noted previously, he was a singer – both at church and in the community. Consider that music is the only universal language. It has the ability to change people’s lives – both for the performer and for the audience. If you estimate at least 60 church services per year for 70 years times however many attending the service – well, you do the math. Add in his performances with the Milwaukee Symphony Chorus and it is likely his singing reached well over 500,000 people.

After retiring, he volunteered at Froedtert Hospital, driving patients to and from appointments, acting as an auditor for the gift shop. Once again – serving countless others.

At the visitation for Dad, we spoke with so many people who told us how Dad impacted their lives. One person noted how when he had first joined the choir, he showed up alone at the first rehearsal. Dad noticed him standing off by himself and motioned him to come sit by him. He took him under his wing – showing him the ropes and introducing him to others. It was a gesture that he never forgot.

Here is what someone else from the Milwaukee Symphony Chorus wrote shortly after learning of Dad’s death.

And a close friend of his wrote a blog post describing him as a professional amateur – a nice tribute to how Dad approached life.

And yet another person provided us with the words that became the title for this note. We could not think of a more fitting description for Dad.

So – when we think of our Dad, we think of how he lived out his Catholic faith. Putting others first and setting the example for others. Always with a smile on his face and a song in his heart.

Eternal rest grant unto him O Lord…

This was originally written and posted on Facebook by my brother, Bob Fichtner.

SVA Tweets of the Week–Cool WordPress Tool Black Studio TinyMCE Plugin

 Serenity VA Tweets of the WeekHere are my Top 10 tweets from this past week, great for retweeting! If you missed these, follow me on Twitter.

Cool WordPress Tool Black Studio TinyMCE Plugin
It’s not often that I find an amazing WordPress plugin that I carry on about, but I have to say, this one is well worth it.

The Twitter Rule of Thirds: 3 Tweets, 3 Tools. Too many folks forget number 3, Conversation!
Here’s a quick rule-of-thumb for social media marketers: The Twitter Rule of Thirds.

Learn how the heatmap tool can help improve your website.
You are getting traffic to your website but the conversion rate isn’t what it could be. You’ve set up testing but you want to know where on your site visitors are clicking. Visual Website optimizer’s heatmaps tool allows you to do just that.

People have opted in to your email list. Now what?
Once you acquire a new name and email, you’ll want to take things up a notch; turn up the dial and start using email marketing!

5 Ways to Make Your Business Blog Remarkable
The main goal of writing a blog, whether for business or otherwise, is to get people to read what you write. Seems pretty simple. But attracting readers to a new blog (or even an established one) is easier said than done. Here are a few ways to make your business blog one to watch.

Write punchy headlines using this free, easy tool
You’re reading this right now because the headline at the top did exactly what I wanted you to do, thanks to a free tool I discovered that helps me write punchier headlines. It’s the Emotional Marketing Value Headline Analyzer.

Tips on Using Pinterest for Business
Want to Build a Following? Share Other People’s Content: Much like every other social media site, Pinterest is all about sharing your pins and other people’s as well. The whole point is to share. It’s in your best interest to search out and find other’s content.

For Business Success – Free Expert Advice For Business Success Plus…
Huge pitfalls and mistakes you definitely want to avoid. (Knowing this will make the difference between lukewarm success and an interview series that’s on fire!) How to launch your own successful expert interview series for ANY target market or topic area. And more!

3 Clever Ways to Use Images to Promote Your Book
Using images is a simple way to attract attention to your book and your message. It’s one way to begin building your author platform.

Google Images: How to Add Great Images to Business Blogs
Business blogs are better when they lead with a spectacular eye-catching image. But are you bored like I am with the standard business photos offered on free photo sites?

Cool WordPress Tool
Black Studio TinyMCE Widget

Black Studio TinyMCE

It’s not often that I find an amazing WordPress plugin that I carry on about, but I have to say, this one is well worth it.

For years now, as I have formatted many widgets in the sidebar of WordPress platform blog sites, to make the text look “pretty” I’ve had to take it over to a HTML editor, such as KompoZer or Coffee Cup. It can get to be tiresome after a while.

Black Studio TinyMCE Widget plugin adds a WYSIWYG text widget based on the standard TinyMCE WordPress visual editor. This is intended to overcome the limitations of the default WordPress text widget, so that you can visually add rich text contents to your sidebars, with no knowledge of HTML required.

Black Studio TinyMCE Widget offers:

  • Add rich text widgets to your sidebar using visual editor
  • Switch between Visual mode and HTML mode
  • Insert images/videos from WordPress Media Library
  • Insert links to existing WordPress pages/posts
  • Fullscreen editing mode supported
  • Widgets accessibility mode supported
  • WordPress networks (Multi-site) supported
  • WPML (Multi-language) supported

To me, the plugin is a “must have”. I have installed this WordPress plugin to several sites and it has made my job so much easier.

Don’t wait any longer….download the plugin and make your virtual assistant business work for you!

 

 

SVA Tweets of the Week–What Strategy is Best: More Links or More Content?

 Serenity VA Tweets of the WeekHere are my Top 10 tweets from this past week, great for retweeting! If you missed these, follow me on Twitter.

Trade Used Books for Free with PaperBack Swap (the world’s largest book swap)
It’s easy: List books you’d like to swap with other club members. Once a book is requested, mail it to the club member.In return, you may choose from 4,804,431 available books!- Books you request are mailed to you for free. No late fees. No hidden charges.

5 free or almost free publicity tools to save time, money, frustration.
It won’t put lots of money in your pocket, but it will give the millions of people over on Amazon a chance to learn about your expertise when they use the search box to look for books and other learning tools.

3 Reasons to Embed Content on Your Blog
Google Plus joined Twitter, Facebook, Pinterest and Instagram, among others, and now allows you to embed Google+ content on your blog.  You’ve been able to embed videos on your blog for years. Now, every social network is jumping on the bandwagon.

Facebook rolls out larger images for link share posts to help boost clickthrough rates
Today, the social networking company has rolled out larger images for link shares in desktop and mobile ads to make stories “look even more beautiful”.
 
3 Reasons to Embed Content on Your Blog
Google Plus joined Twitter, Facebook, Pinterest and Instagram, among others, and now allows you to embed Google+ content on your blog. on your blog for years. Now, every social network is jumping on the bandwagon and giving you the option to embed your social posts.

Tips on Using Pinterest for Business
Much like every other social media site, Pinterest is all about sharing your pins and other people’s as well. The whole point is to share. So don’t just stick to pinning your own pictures onto your boards, make sure you are sharing other people’s content as well.

5 Ways to Make Your Business Blog Remarkable
How do you make your business blog really remarkable? Like, fascinating? The main goal of writing a blog, whether for business or otherwise, is to get people to read what you write. Seems pretty simple. But attracting readers to a new blog (or even an established one) is easier said than done.

Do you ever plan your writing? And what are the benefits in doing so?
Planning your writing is when you record your thoughts and ideas, organize them, and gather all the information that you need.It has been said that writing is the action of thinking. If your thoughts are not in order, your writing won’t be either.

What Strategy is Best: More Links or More Content?
It may seem like a dilemma for a lot of webmasters out there: content marketing or link building? Why not both?

Serenity VA Tweets of the Week–5 free or almost-free publicity tools to save time, money, frustration

Here are my Top 10 tweets from this past week, great for retweeting! If you missed these, follow me on Twitter.

5 free or almost-free publicity tools to save time, money, frustration
The 61 tips, tricks and tools Joan will be sharing during Thursday’s webinar can save you thousands of dollars, weeks of wasted time, and lots of frustration.

4 Creative Tips to Attract More Web Traffic Readers
When you know how to blog, you can write about anything relevant to your business’ audience that will enrich customers’ knowledge and show how your business will be beneficial to them.

6 Reasons to Link Away from your Blog
The world of SEO and blogging is kind of limited in that most people will tell you
the same things: “build high quality content and do personal outreach in order to
receive natural authority backlinks.

Successful people start before they feel ready
Many seek the simple formula for success. That’s true of content marketing,
culinary mastery, improving your golf game, and with life in general. When it comes to online publishing and marketing, there’s a lot more training and advice available these days.

How to add great images to your business blog
Business blogs are better when they lead with a spectacular eye-catching image. But are you bored like I am with the standard business photos offered on free photo sites? I’ve got a new toy: Google Images. I was researching planning models for a client ebook I’m writing, and discovered a page of diagrams and charts.

Use EverPost To Influence Klout.
To my utter delight, EverPost is the simplest tool I’ve come across for content shares of others’ material.You register free with Twitter or Facebook.Choose which channels you want to share on — either LinkedIn, Facebook or Twitter.Select five categories of topics you’d like to follow. Voila! 

Link Building Strategies – The Complete List
Yes, the rumors are true. I’ve put together the most comprehensive list of link building strategies on the Web. If there’s any post on my blog you should bookmark for future reference, this is the one. The best link building strategies are never found in one place, and the best lists of strategies are completely outdated.

Check out SocialBuzzClub to grow traffic & visibility you deserve!
Would you like a 62% increase in blog traffic, more clients and retweets? Discover the hottest community for driving a consistent stream of targeted traffic to your website.

3 Simple Ways to Repurpose Your Blog Posts for More Traffic and Visibility
How many ways are you leveraging your blog posts? Most people write a post and that’s the end of it. You’re probably syndicating your blog feed to the usual places: Facebook, Twitter and LinkedIn. There are many other ways to get more mileage out of your content.

Research: Why social media optimization may perform better than SEO
Are you paying attention to using keywords to optimize your social media profiles and content? Keywords still play an important part of your SEO. This also applies to social media not only for the search engines.

30 ways to improve your social media knowledge this month
Somewhere in between the PR pitches, tech announcements, and six second video snippets, you may just find time this month to understand a few new social media tools and best practices.Keeping in mind that our collective heads are exploding, I have taken the liberty to compile a “To Do” list for the month.

 

Serenity VA Tweets of the Week–How to make sense of Twitter by uncluttering your feed

Serenity VA Tweets of the WeekHere are my Top 10 tweets from this past week, great for retweeting! If you missed these, follow me on Twitter.

Microsoft to buy Nokia’s phone business for $7.2 billion
Microsoft announced late Monday night that it will buy Nokia’s mobile phone business — a momentous deal that pits Microsoft squarely against Apple and Google in the hotly contested smartphone arena.

How to make sense of Twitter by uncluttering your feed
Twitter can be a mysterious beast for even seasoned vets at time. The site is quick, loaded with information and so fast-paced there is simply no way you could read every single tweet from every single user you want to follow. This is why it’s important to find tools and tricks to help you make sense of it all.

Google Images: How to Add Great Images to Business Blogs
Business blogs are better when they lead with a spectacular eye-catching image. But are you bored like I am with the standard business photos offered on free photo sites? There’s a new toy: Google Images.

NEW! Facebook Promotions Right On Your Fan Page Timeline
Ever wanted to run Facebook promotions, but found using third-party apps too costly or confusing? As of August 27, that requirement was axed.  Now you can run promotions right on your Facebook Fan Page wall! Now, promotions may be administered on Page Timelines and in apps on Facebook.

Six Social Media Tips: The Truth About Brand Voice, Polls, Hashtags and More
How important is “voice” in social media? How do you find yours? Do questions hurt retweets or shares? How short is too short? Do hashtags help or hinder leads? A few answers and insights for strengthening your social media engagement and results follow, all provided by PRU university panelists past and present:

What Fears Have You Overcome as a Blogger?
Many times when I speak to new bloggers (or Pre-Bloggers) and ask them what might be holding them back from taking their blogs to the next level (or holding them back from starting blogging) the response I get is around ‘fear’.

5 Steps to Get Unstuck and Make a Change
It has been a hard year for a lot of us as we experience loss, grief, health issues and radical change, both personally and globally. Although you may not be able to make all the changes you want now, you can start to mentally and emotionally make changes for how you want your life to be.

6 easy ways to find book reviewers, editors on LinkedIn
One of the biggest changes in the world of promotion is the ease with which you can contact journalists, bloggers or writers on social media sites and see a quick response. Many of these same people would let an email pitch languish in their Inboxes forever, unanswered.

7 Habits of Highly Ineffective Bloggers. Are you one of these?
Having one or two bad habits is normal. Nobody’s perfect. But the following list contains seven bad habits of ineffective bloggers. Take a look at this list and if you see yourself in more than two or three you might be headed for trouble.

6 Reasons to Link Away from your Blog.
Linking away from your blog can increase the value of your own content; help build real relationships with other bloggers; and in many cases it’s just the right thing to do (a bit like when you use someone else’s images).

Serenity VA Tweets of the Week–Use EverPost To Influence Klout

 Serenity VA Tweets of the WeekHere are my Top 10 tweets from this past week, great for retweeting! If you missed these, follow me on Twitter.

Use EverPost To Influence Klout.
EverPost is the simplest tool I’ve come across for content shares of others’ material. You register free with Twitter or Facebook..

Announcing my first free WordPress theme template. Blue Skies Ahead 2013.
Take a look at Blue Skies template now available from WordPress!

Shocking Social Media Statistics for 2013
Comparing social media statistics for 2013 to last year is nothing short of amazing. It completely solidifies the monstrous position social media has in our society and the potential it offers to businesses that are leveraging it appropriately.

8 Ways To Create Blog Posts That Go Beyond Mediocre
Blog posts that go beyond mediocre have to start with creating great content, but the real road to success means pushing the envelope a bit to include the elements that help you better connect with your readers and provide value.

How to Turn Off Facebook Similar Page Suggestions
It’s cool that the suggested pages are based on fans’ interests, rather than what’s most popular. But it is a distraction from spending more time on your page, which they just “Liked.” Suggested pages might tempt them to click away quickly.

Why Does it Take so Long to See SEO Results?
One thing that white hat SEO practitioners will always preach is that SEO is a long term process. It’s a marathon, not a sprint. Unlike other methods of marketing, where there is a more immediate result, it takes time to see the results of an SEO campaign. Understandably this is frustrating to most clients.   

 The 14 most powerful words in marketing and publicity
Every time I send an email to the thousands of people on my list, or write an ezine article or marketing copy or a blog post, I refer to the tattered printout on my wall that lists the 14 Most Powerful, Effective Words in Marketing.

7 Habits of Highly Ineffective Bloggers. Are you one of these?
Having one or two bad habits is normal. Nobody’s perfect. But the following list contains seven bad habits of ineffective bloggers. Take a look at this list and if you see yourself in more than two or three you might be headed for trouble.

4 Ways to Bore Your Blog Readers to Death and Scare them Away.
I’ve written so many posts about how to write high-quality content that’s useful and valuable and engages your reader and blahdy blah blah blah. So today I thought I’d try a different approach. Let’s talk about how to bore your readers to death or scare them away from your blog.

3 Simple Ways to Repurpose Your Blog Posts for More Traffic and Visibility
To really get the most leverage from your blog, think about how many ways you can repurpose the content (and then syndicate the new formats to all the usual sites).

 

 

Serenity VA Tweets of the Week– 7 Habits of Highly Ineffective Bloggers

Here are my Top 10 tweets from this past week, great for retweeting! If you missed these, follow me on Twitter.

7 Habits of Highly Ineffective Bloggers. Are you one of these?
Having one or two bad habits is normal. Nobody’s perfect. But the following list contains seven bad habits of ineffective bloggers. Take a look at this list and if you see yourself in more than two or three you might be headed for trouble.

Quick Guide: Becoming a Power User on Goodread
If you’re ready to kick your marketing and book sales into high gear, have you considered doing some promotion on Goodreads? If you’ve been on Goodreads for a while and aren’t sure where to start or what’s most effective, or if you’re new to the site, you’ll love this quick, helpful video.

Work At Home Success Interview
Last week Tuesday, August 14th, my husband and I were interviewed by Leslie Truex of Work At Home Success.

Another beautiful website–Julia L. Roller — Christian Mama, Author, Speaker, Blogger. Built by Serenity VA Services

How to Schedule Tweets Around the Clock
Your own best time to tweet will vary by your business type, target audience, and time zone. But if you have a global market – what then? Your best bet is to tweet around the clock to catch your followers in all time zones. You’ve asked, so – here’s how to schedule tweets!

Are You an Author or an Authorpreneur? How do you think like an authorpreneur?
Learn everything you can about running a small business. Successful small businesses use marketing tactics and strategies you’ll find incredibly valuable in your own book’s marketability.

Tips for Using Hootsuite
Hootsuite is a great way to keep track of interactions and schedule future posts. Here are some tips for first-time users of Hootsuite.

Microcontent – Use Short-Form Content to Amplify Your Message
Without a steady stream of blog posts, articles, free reports, etc., your prospective clients will have trouble finding you.

3 ways to repurpose your blog for more traffic and visibility.
How many ways are you leveraging your blog posts? Most people write a post and that’s the end of it. You’re probably syndicating your blog feed to the usual places: Facebook, Twitter and LinkedIn, at the very least. And that’s a good thing. Yet there are many other ways to get more mileage out of your content. Content syndication is just one part of the equation.

6 easy ways to find book reviewers, editors on LinkedIn
One of the biggest changes in the world of promotion is the ease with which you can contact journalists, bloggers or writers on social media sites and see a quick response. Many of these same people would let an email pitch languish in their Inboxes forever, unanswered. That’s why LinkedIn is a fast, easy place to look for book reviewers.